Operational Planning
MGT 521
Review the example SWOT Analyses located in this week’s Electronic Reserve Readings to see the types of information companies include.
Complete the following tasks in the University of Phoenix Material: Organizational Planning Worksheet. Cite your resources.
Part One:
Select a domestic or international Fortune 500 company from the STUDENT ASSIGNMENTS – Randomly Selected Company Results file.
Research the selected company by first clicking on the Business Source Complete: SWOT
Analyses link in this week’s Electronic Reserve Readings. Note that additional research is needed to complete this assignment.
Identify the company’s internal and external stakeholders.
Identify the company’s goals and identify the following, specifically:
- The company’s mission and vision
- At least one goal that can be accomplished through a strategic plan
- At least one goal that can be accomplished through an operational plan
- Conduct a SWOT analysis on the selected company
Part Two:
Write a paper that creates strategic and operational plans based on the SWOT analysis, and includes explanations for the following:
- How these plans will achieve the related goals
- The effect of planning decisions on the internal and external stakeholders identified
Required Elements:
- No more than 700 words
- Cite research in your paper to support your writing
- Format your paper consistent with APA guidelines
