The Impact of Culture on Consumer Behavior

Assignment:paper
Subject:18
Study Level:Master
Page Count:4
Number of sources:2
Spacing:double
Deadline:h20
Topic:The Impact of Culture on Consumer Behavior
Citation:APA
English:US
Order Number:7064
Details:The Impact of Culture on Consumer Behavior Read the article “The Kingdom Inside a Republic†about Disney’s initial transition into Europe. Explain the implications of successfully transitioning an American product to a new culture. In your paper you must: a.Summarize why Euro Disney, also called Disneyland Paris, initially failed when the theme park opened in 1992. b.Explain how the marketers revised their strategies to better fit the culture. c.Research and provide an overview of a different product that made a successful transition to a new culture. d.Assess how the marketers gauged consumer behavior to make the transition successful.