- How would you recruit participants from the public to take part in this research?
- What methods would you use to assign the participants to either the experimental group or the control group?
- What would the participants in the control group do?
- What are the independent and dependent variables for the experimental group?
- How would you measure the persuasiveness of the message?
- Would you use a self-reported survey measure or an unobtrusive behavioral measure? Explain your rationale.
- What are the advantages and disadvantages of self-reported measures in this type of study?
- What are the advantages and disadvantages of nonreactive behavioral measures in this type of study? In what ways could a pretest interfere with your results?
- Why would you have stronger confidence in your results if you had 200 participants as opposed to only 10?
