SEGMENTATION ANALYSIS

tyle=”text-align: justify;”>SEGMENTATION ANALYSIS

Paper, Order, or Assignment Requirements

This assignment need to be answered using SAS Enterprise Miner, so please make sure that the writer use this specific program to answer the questions.

Requirements:
Use the assigned dataset to:
1) Create a series of clusters and interpret them;
and
2) Conduct a market basket analysis and derive some business
recommendations from them.
Late submissions attract a penalty of 10% of the total marks available for each 24-hour period after the due dat
e.
Programme
Learning Goals:
•
Be effective analysts of information
Paper Learning
Outcomes:
This assessment event measures paper learning outco
me 6 stated
above in 3.3.

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